Weibo API
Weibo is one of China's largest social media platforms.
Sina Weibo is China’s microblogging platform with 600 million registered users, often called “China’s Twitter.” The Weibo Open API provides access to posts (Weibo), user profiles, trends, comments, and social graphs. Full API access requires Weibo developer account registration and app approval from Sina. Chinese business registration is required for commercial use. Essential for brands, researchers, and businesses monitoring Chinese social media sentiment, influencer marketing on Chinese platforms, or integrating Chinese social login. Pairs naturally with WeChat API for full Chinese social media coverage.
API Details
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Frequently Asked Questions
You can pull public posts, user profiles, comments, likes, and trending topics. It is highly useful if you want to see what people are talking about or track how well a specific account is performing on China's biggest social media platform.
Weibo does offer a free tier for developers to test things out, but it comes with strict limits on how many requests you can make each hour. If you are building a larger commercial tool or need a massive amount of data, you will have to apply for higher access levels.
You need to create a developer account on the Weibo Open Platform website. Once you register and set up a new application profile, the system will generate your App Key and App Secret. Just keep in mind that getting fully approved can take a few days, and most of the setup instructions are in Mandarin.
There are a few restrictions to keep in mind. The official API limits how far back you can search and restricts certain keyword lookups. Because of these limits, people who need very specific historical data often have to use approved third-party services to get the full picture.
